Beverages

Beer

From the original cerveza brewed in 1890, San Miguel has since produced a wide range of popular beverage products which are runaway market leaders in their respective product categories.  Available in over 60 international export markets, flagship product San Miguel Beer is among the world’s largest selling beers, and a leading brand in the Philippines, Hong Kong and South China.  Affiliated brands Anker Beer and Blue Star also hold dominant positions in their home markets.

San Miguel Brewery Inc.’s operations extend from its domestic base throughout the Asia-Pacific: China, Indonesia, Thailand and Vietnam.  San Miguel is also produced in Nepal through a licensing agreement.

From a single product produced in a single brewery in 1890, San Miguel Beer has grown into an array of popular beer products catering to the distinct tastes and preferences of beer drinkers across all segments and markets in the Philippines. San Miguel Brewery’s products have been internationally recognized for quality, garnering 55 product quality awards from Monde Selection over the past decade.

San Miguel Brewery has been very successful in creating new brands and tastes to suit fast changing consumer preferences while maintaining traditional favourites.  San Miguel Brewery achieves that by conducting consistent market research on consumer tastes, responding to customer feedback and promoting continuous innovation.